Outdoor advertising solutions
Below are are some of the many outdoor advertising solutions that we are able to offer you, after we have helped you decide on the most suitable and cost effective solution for your outdoor advertising campaign.
About Roadside Advertising
Includes opportunities from phone kiosks, 6 sheets, 48 sheets, 96 sheets to large format special builds on building hoardings. With its universal reach, 'roadside advertising can be a very effective way of quickly reaching mass audiences.
Research has shown that roadside advertising can be very effective at reaching young male audiences - a target group that other media find difficult to deliver through other traditional media .
About Transport Advertising
Includes opportunities from railway, underground systems, buses, taxis, car park advertising and airports to truck sides.
Transport advertising can offer a high street presence in some areas where roadside advertising has a low penetration, or in difficult to reach rural areas where the target audience are either young audiences, or the grey market who do not have their own transport.
Transport advertising can offer opportunities for longer “dwell time” for pedestrians in pedestrian zone only areas or target drivers stuck in traffic.
About Retail/Point of Sale or Leisure
Includes opportunities in at shopping centres, health and leisure centres, supermarkets and petrol stations.
More useful in targeting people in the ‘buying or shopping mode’ when they are normally more relaxed and receptive to most advertising, even if the advertised product or service is not local or specific to the area.
Bespoke outdoor advertising solutions
Adbikes - useful in reaching hard to reach city centre areas and towns where there are no roadside and transport advertising available.
Double Decker Buses - complete wrap and can be parked anywhere with staff giving out brochures, freebies etc
Vans, Cars, Liveried Ice Cream Vans - complete wrap parked anywhere by the beach, town square, or city centre piazza.
Phone Boxes - covering the entire exterior side. Can be planned and located within proximity of your local store, or targeted for example at an ABC1 audience or near a certain location e.g. a private school or garage etc.
Car Park Ticket Advertising - an excellent and ‘very personal way’ way to monitor response via offering discount vouchers on the back of car park tickets which the target audience can take home with them for future reference.
